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    When one of our clients — a personal injury law firm in Texas — added Juris Digital’s AI Research Assistant to their website, the goal was simple: make it easier for potential clients to get accurate answers and take action. It worked—fast.

    A prospective client found the firm via organic search and used the AI assistant to ask a question about a fatal truck accident involving a family member in East Texas. The assistant, trained solely on the firm’s website content, provided a clear and relevant response—and encouraged the user to call for a free consultation.

    They picked up the phone.

    That call led to a signed 7-figure-potential wrongful death trucking case.

    This is exactly what the AI Research Assistant is built for: helping serious prospects get the answers they need, building trust instantly, and prompting action that leads to real, measurable results.


    The AI Research Assistant is built to do more than just answer questions—it’s designed to convert serious visitors into signed cases. If you’re ready to turn your content into a high-performing lead generation tool, get in touch with Juris Digital today and let’s explore how this tool can work for your firm.

    Matt Green Hi, I'm Matt. I am the Chief Strategy Officer here at Juris Digital. I love SEO, content marketing, and brand development, and I am so grateful that my job is to help exceptional lawyers deploy these marketing tools to help more people. If you have specific topics you'd like to discuss with me, please feel free to email me.
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