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When it comes to SEO for law firms, there’s no better way to understand the potential impact than by examining real-world success stories. Welcome to our “Attorney SEO Case...
Continue ReadingWhen it comes to SEO for law firms, there’s no better way to understand the potential impact than by examining real-world success stories. Welcome to our “Attorney SEO Case...
Continue ReadingPersonal injury lawyers face unique marketing challenges. Most markets across the United States are extremely crowded for injury and accident law firms and, of course, high impact cases tend...
Continue ReadingSimply put there is no specific fee on how much your law firm SEO program should cost because the SMART goals from firm to firm vary. If you have...
Continue ReadingAs attorneys in an increasingly competitive marketplace, the need to continually grow your client base is not just an option—it’s a necessity. Yet, many law firms grapple with how...
Continue ReadingLink building has always been a controversial aspect of search engine optimization. If you’re not familiar with it, here’s the gist: Google determines a website page’s ranking for a...
Continue ReadingAs attorneys, it’s not uncommon to feel dissatisfied with the traction your website content or blogs is generating. Let’s face it. You put in the time and effort, crafting...
Continue ReadingBefore I wax philosophical, let me give you a straightforward answer: If you intend for your law firm’s website to be a lead-generation tool that adds significant value to...
Continue ReadingAs an attorney, your clients are your lifeblood. They not only keep your practice afloat but also provide the challenges and experiences that help you grow professionally. However, what...
Continue ReadingOne award we have always asked our clients to seek out is a rating from Best Lawyers. For many years they had a partnership with US News & World...
Continue ReadingI’ve been involved in SEO since the early 2000’s. One of the things that always bothered me about SEO is how we as an industry have historically done a...
Continue ReadingThe blogs you write for your law firm do not have to be a certain length. If anyone tells you that your blogs need to be a number of...
Continue ReadingIn the competitive world of legal services, law firms often grapple with a crucial question: to niche or not to niche? This decision can significantly impact a firm’s market...
Continue ReadingRecently we have talked with a lot of attorneys who are very concerned about the methods and tactics and less about the message they’re trying to send. It’s similar...
Continue ReadingA high-quality law firm website is not just a digital business card, but an investment that generates a strong ROI by either: And ultimately it has to drive much...
Continue ReadingIn the ever-evolving legal landscape, law firms are no stranger to adapting and innovating to meet the demands of their clients and the market. However, so far 2023 has...
Continue ReadingEmbracing new ways to enhance client engagement is a must these days. One way, now more than ever, is the Google Business Profile, specifically video reviews. Are you harnessing...
Continue ReadingWe’re here today to shed light on a pivotal, yet often overlooked facet of your law firm’s digital marketing strategy – online client reviews. Now, it’s no secret that...
Continue ReadingIf your law firm has been enjoying sustained success and you’re ready for the next big step, opening a second office could be the natural progression. Expansion can often...
Continue ReadingJust twenty years ago, the yellow pages, TV, billboards, and mailers were the primary means of lawyer advertising. But with more people searching for legal information on the internet...
Continue ReadingThis post was last revised with new, up-to-date information on June 22, 2023. If you’re serious about ranking in Google’s 3 pack, Google Maps or local finder you can’t...
Continue ReadingIn the bustling landscape of law firm marketing, hiring an expert marketing consultant can provide the competitive edge your firm needs to thrive. However, not all marketing consultants are...
Continue ReadingLead Generation for Lawyers and Law Firms: Generating Consistent Cases is a comprehensive guide tailored specifically for legal professionals, offering valuable insights and actionable techniques to ensure a steady...
Continue ReadingBy now you’re probably tired of hearing all of the buzzwords like AI, Generative AI, ChatGPT, Google Bard and so many others. Or maybe you’re finding it hard to...
Continue ReadingWelcome to the world of “blogging for lawyers.” As a marketing expert for Juris Digital, I understand how the power of a well-crafted blog can help attorneys and law...
Continue ReadingTo get more new personal injury clients you need to position yourself where people are already searching for your services. Whether you own, operate, or work for a personal...
Continue ReadingGetting more criminal defense clients for your law firm in 2023 is all about making sure that you’re advertising your criminal defense firm and you show up when your...
Continue ReadingIf your law firm is looking for a partner to handle your website design and digital makrketing, it’s likely that you’ve come across Scorpion. Scorpion Marketing is one of...
Continue ReadingIn the competitive world of legal services, law firms must stay ahead of the game to dominate Google and attract more clients. As we get well underway in 2023...
Continue ReadingProximity to the searcher is one of the most important factors in Google’s local pack rankings. The physical location where you are searching from still carries a big impact...
Continue ReadingTLDR: Outsourcing your law firm’s SEO overseas is not recommended due to language and cultural barriers, the risk of low-quality work and black hat techniques, and a lack of...
Continue ReadingJuris Digital recognized for its flexible, people-oriented work environment Denver, CO, May 9, 2023—Juris Digital has been named to Inc. magazine’s annual Best Workplaces list. Featured in the May/June...
Continue Reading30 Actionable Digital Marketing Strategies for Lawyers & Law Firms Online marketing can be an intimidating task for law firms, especially those that are new to the game. This...
Continue ReadingIt’s one of the most frequently searched queries by attorneys in the United States: what is the Super Lawyers award, does anyone care about it, and does the designation...
Continue ReadingSo it’s time for a redesign and you’re looking for the best law firm website design company to take your site to the next level. My name is Matt...
Continue ReadingWelcome to The Law Offices of Last Name, Last Name, and Last Name. That’s what most clients see and hear when they encounter your law firm’s name for the...
Continue ReadingOne of the questions we get asked often is “How can I get more criminal defense cases and clients through online marketing”? Before we dive in let’s make sure...
Continue ReadingThere has never been a better time to invest in marketing for your estate planning law firm. In an increasingly digital world, traditional word-of-mouth marketing simply doesn’t cut it...
Continue ReadingPerhaps you’ve heard of the illustrious Super Lawyers, a ratings and legal promotion system that provides consumers and fellow professionals with data on outstanding lawyers. Only those who exhibit...
Continue ReadingUnless you’ve been hiding under a social media rock, you have probably heard about the most recent phenomenon, ChatGPT. So far over the past few weeks, its been called...
Continue ReadingSearch Engine Optimization for Injury & Car Accident Law Firms When it comes to what we do, we strongly believe that the more you focus on the little things...
Continue ReadingAt Juris Digital we believe in getting defense law firms more of the BEST leads. There is a difference between having a law firm website and having a website...
Continue ReadingFor law firms, signing new cases is essential to the success of the growth of your law firm. Without new cases coming in your company may experience cash flow...
Continue ReadingMaybe you’re already investing in SEO but you’re not happy with the results. Or maybe you’re considering SEO for the first time and want to understand what SEO success...
Continue ReadingHere is a list of the best legal directories for law firms in 2023 according to Juris Digital. However, keep reading as there is more to the story and...
Continue ReadingThe value of link building for lawyers is greatly debated and in many markets you may not need them anymore. However that is not always the case, especially when...
Continue ReadingHow to Earn New Clients by Publishing Strategic Online Content By now every business owner has heard “You should be blogging” at least a few times. Lawyers are no...
Continue ReadingImplementing a marketing strategy is a phenomenal way for a law firm to attract new clients. This concept is especially true given that 48.6% of people use online research...
Continue ReadingIf you were looking for an attorney on Avvo, chances are you saw both reviews and a score of the attorney on their website. If you’re wondering if the...
Continue ReadingEssential Online Marketing Advice for Small and Startup Law Firms Small law firms face different marketing challenges than larger law firms. This is not a ground breaking concept: Small...
Continue ReadingIt probably goes without saying that if you’re not tracking call sources you’re missing out on very valuable data including which sources are converting leads into your BEST customers....
Continue ReadingAt Juris Digital we insist on aligning with our clients on their goals before we commit to a project. When a client tells us that their primary goal is...
Continue ReadingWhile the prevalence of fake law firms or lead generation sites in local results has diminished over the years, they still appear regularly. This has many Local SEO experts...
Continue ReadingLawyers have to do many things they’d rather not. Researching the best case management software is on that list. You probably didn’t go to law school because of your...
Continue ReadingOne thing typically in common with the most successful law firms is that you know exactly who they are. Unfortunately however, having a strong law firm brand commonly goes...
Continue ReadingIn 2023 the short answer is that if your budget allows for it, you should engage in both paid search options such as Google Ads, LSA’s, & retargeting. But...
Continue ReadingBy this day and age, most attorneys know that having an active social media presence is a must in order to stay competitive and connect with past, present, and...
Continue ReadingHow well does your firm actually rank in Google’s Local Pack results? And does it matter? Is your law firm ranking as well in local search results as it...
Continue ReadingSimply being a lawyer with a website is not enough to sign new cases these days (in most cases). Many people make the mistake thinking that if they invest...
Continue ReadingIf you invest in content marketing and SEO it’s likely that blog posts constitute a huge percentage of your website’s total traffic. We often see blog posts making up...
Continue ReadingPay-per-click advertising on Google can be an effective way for law firms to generate new clients. It can also be a good way for lawyers to shovel large amounts...
Continue ReadingSo you need more leads for your personal injury practice. You are intrigued by the prospect of simply purchasing personal injury leads from a lead generation company. After all,...
Continue ReadingThis post reflects the opinions of the leadership team at Juris Digital: CEO Casey Meraz, CSO Matt Green, and COO Leann Pickard. Imagine that you are pregnant. You know...
Continue ReadingDid you know that Google penalizes websites that operate outside of their terms of service? A couple of years ago Google was actively penalizing a lot of law firm...
Continue ReadingIf you’ve made the decision to invest in content for your law firm’s website, congrats! You’ve made a really good choice. At Juris Digital we can genuinely claim to...
Continue ReadingMost of the folks who find this blog post after searching something like “best law firm websites” are either researching law firm web design agencies to hire, or looking...
Continue ReadingIf your attorney SEO program or paid search marketing is not generating enough signed cases, the first step needs to be looking internally. One of the biggest problems I...
Continue ReadingStrategies for Bringing in Consistent Clients for Your Family Law Practice So you’re looking to get more clients for your family law practice? Getting started with marketing your family...
Continue ReadingWhat is the difference between a marketing plan and a strategy? Law firms should use marketing strategies to help them reach out to potential clients. Marketing plans are more...
Continue ReadingEver wonder why you prefer one law firm website design over another? The answer: Simplicity. Or, in other words, “less visually complex”. Simplicity in a law firm website doesn’t...
Continue ReadingToday I was doing some research on legal content writing providers and I came across a company called Lexicon Legal Content. The first thing I noticed is that in...
Continue ReadingIt’s no secret that Google has been continuing to reward bigger law firms and bigger brands with more search visibility. The competition in all search mediums for attorney’s is very...
Continue ReadingWorking with law firm clients on their digital media strategies, the question always eventually comes up: “How should we post on our social channels?” A great question, especially considering...
Continue ReadingOver the past 15+ years I have worked with a variety of attorneys and law firms, helping them with their SEO practices. During this time, I’ve seen Google Keyword...
Continue ReadingDoes your law firm take advantage of Google Posts? The Google My Business dashboard that allows business owners to post updates about their business and have them appear directly...
Continue Reading“Why should I hire you?” Anyone who is responsible for bringing on new clients knows about this bone-chilling question. After all, there are a lot of other lawyers who...
Continue ReadingWe do marketing for law firms. As such, there is nothing more important for us to understand than how people find and hire a lawyer. We have a ton...
Continue ReadingIn this post, I’ll walk you step-by-step through a process for strategically implementing FAQ Schema to maximize positive outcomes. Since around the summer of 2019, Google has been rewarding...
Continue ReadingIn today’s digital world, nearly all advertising for all companies and organizations, including lawyers, is done online. It’s becoming rarer for the majority of lawyers to turn to TV,...
Continue ReadingBack in February 2021, Google rolled out the “About this result” feature on mobile search results. It looks like this and gives the user basic information about any given...
Continue Reading“Are y’all gonna create landing pages for PPC?” This is a question we get all of the time when we bring on new clients who are investing in both...
Continue Reading3 Astonishing Traits of Personal Injury Websites That Transform Them Into Lead Generating Machines STOP: Got a Hot Pocket in your mouth and about to make a mad dash...
Continue ReadingWithout content there is no SEO. There is no PPC. There is no social media. There is no email. Without content, there is no marketing. So why is content...
Continue ReadingAt Juris Digital, lawyer SEO marketing is all we do. 100% of our client’s websites are built on WordPress, and a 95% of them are hosted with WPEngine. If...
Continue ReadingIn this post we’re going to look at two types of clusters – topics and keywords – and I am going to explain how you can leverage these concepts...
Continue ReadingPreviously on this blog we published the results of a study which found that Google returns localized search results for non-local informational keywords 81% of the time. Based on...
Continue ReadingIn this post I’ll walk you step-by-step through the process for creating and uploading animated images for the Google My Business Products feature. Last week our friend Darren Shaw...
Continue ReadingUpdate: It’s almost 2022 and law firm names are still the BIGGEST ranking factor in local search. So just keep that in mind when reading this below 🙂 Whether...
Continue ReadingWe know that Google almost always shows heavily localized search results for commercial-intent lawyer keywords (eg. “car accident lawyer” and “divorce attorney”). What’s less well understood is how Google...
Continue Reading1. Your website isn’t mobile friendly 🙁 Over 60% of searches today take place on mobile devices (Don’t believe me? Take a look at your own analytics data!). Surprisingly...
Continue ReadingThe Question: How does the presence of LSAs in Google search results impact where legal consumers are clicking when they search for a lawyer? In 2020 Google rolled out...
Continue ReadingWhile the short answer is: It depends, we typically lean towards no. There are hundreds of factors that determine a site’s ranking on Google or other search engines. Backlinks...
Continue ReadingGenerally speaking attorneys should focus on getting reviews where their clients are already looking for reviews. In 2021 we typically find those places to be: Google My Business Yelp...
Continue ReadingIs my law firm SEO agency doing their job? Is my website doing its job? Hint: You can check yourself… Did you know that you don’t have to be...
Continue ReadingApril 13, 2020 (Denver) – Juris Digital, a top-rated digital marketing agency geared toward law firms and attorneys announced today that it has successfully completed its acquisition of Black...
Continue ReadingComparing LSA and PPC Campaigns: Looking Beyond the Averages and Clicks Change is scary, especially when it comes to making sure you are booking good leads to keep your...
Continue ReadingAs the end of the year is almost at our doors, we are thrilled to share the list of the most important marketing trends you need to know for...
Continue ReadingOur client is a successful Houston Divorce and Family Law Attorney who sees well over 100 leads each month from her website. However, we’re always looking for ways to...
Continue ReadingAre you a Lincoln lawyer? An Audi advocate? A Porsche practitioner? A Benz barrister? …Or are you maybe more of a Kia counselor? If you’re wondering what kind of...
Continue ReadingOver the years we have conducted several studies on Avvo’s performance for law firms who use their paid services. The results seem to vary greatly, but for the vast...
Continue ReadingImagine having your ad appear at the very top of Google search results and, in order to place it there, you only have to pay per lead it generates. ...
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