So you need more leads for your personal injury practice. You are intrigued by the prospect of simply purchasing personal injury leads from a lead generation company. After all,...
Continue ReadingSo it’s time for a redesign and you’re looking for the best law firm website design company to take your site to the next level. My name is Matt...
Continue ReadingThis post reflects the opinions of the leadership team at Juris Digital: CEO Casey Meraz, CSO Matt Green, and COO Leann Pickard. Imagine that you are pregnant. You know...
Continue ReadingJust twenty years ago, the yellow pages, TV, billboards, and mailers were the primary means of lawyer advertising. But with more people searching for legal information on the internet...
Continue ReadingIf you’ve made the decision to invest in content for your law firm’s website, congrats! You’ve made a really good choice. At Juris Digital we can genuinely claim to...
Continue ReadingIf your law firm is looking for a partner to handle your website design and digital makrketing, it’s likely that you’ve come across Scorpion. Scorpion Marketing is one of...
Continue ReadingBefore I wax philosophical, let me give you a straightforward answer: If you intend for your law firm’s website to be a lead-generation tool that adds significant value to...
Continue ReadingMost of the folks who find this blog post after searching something like “best law firm websites” are either researching law firm web design agencies to hire, or looking...
Continue ReadingTo get more new personal injury clients you need to position yourself where people are searching for attorneys. If you run or work for a personal injury law firm,...
Continue ReadingStrategies for Bringing in Consistent Clients for Your Family Law Practice So you’re looking to get more clients for your family law practice? Getting started with marketing your family...
Continue ReadingWhat is the difference between a marketing plan and a strategy? Law firms should use marketing strategies to help them reach out to potential clients. Marketing plans are more...
Continue ReadingToday I was doing some research on legal content writing providers and I came across a company called Lexicon Legal Content. The first thing I noticed is that in...
Continue Reading30 Actionable Digital Marketing Strategies for Lawyers & Law Firms Online marketing can be an intimidating task for law firms, especially those that are new to the game. This...
Continue ReadingAs we approach 2022 the best directories that you need to be listed in will vary depending on your market. So while i’ll caution you from blindly following my...
Continue ReadingIt’s no secret that Google has been continuing to reward bigger law firms and bigger brands with more search visibility. The competition in all search mediums for attorney’s is very...
Continue ReadingThis post was last revised with new, up-to-date information on October 1, 2021. If you’re serious about ranking in Google’s 3 pack, Google Maps or local finder you can’t...
Continue ReadingWorking with law firm clients on their digital media strategies, the question always eventually comes up: “How should we post on our social channels?” A great question, especially considering...
Continue ReadingOver the past 15+ years I have worked with a variety of attorneys and law firms, helping them with their SEO practices. During this time, I’ve seen Google Keyword...
Continue ReadingDoes your law firm take advantage of Google Posts? The Google My Business dashboard that allows business owners to post updates about their business and have them appear directly...
Continue Reading“Why should I hire you?” Anyone who is responsible for bringing on new clients knows about this bone-chilling question. After all, there are a lot of other lawyers who...
Continue ReadingWe do marketing for law firms. As such, there is nothing more important for us to understand than how people find and hire a lawyer. We have a ton...
Continue ReadingBy this day and age, most attorneys know that having an active social media presence is a must in order to stay competitive and connect with past, present, and...
Continue ReadingIn this post, I’ll walk you step-by-step through a process for strategically implementing FAQ Schema to maximize positive outcomes. Since around the summer of 2019, Google has been rewarding...
Continue ReadingIn today’s digital world, nearly all advertising for all companies and organizations, including lawyers, is done online. It’s becoming rarer for the majority of lawyers to turn to TV,...
Continue ReadingBack in February 2021, Google rolled out the “About this result” feature on mobile search results. It looks like this and gives the user basic information about any given...
Continue Reading“Are y’all gonna create landing pages for PPC?” This is a question we get all of the time when we bring on new clients who are investing in both...
Continue ReadingHow to Earn New Clients by Publishing Strategic Online Content By now every business owner has heard “You should be blogging” at least a few times. Lawyers are no...
Continue Reading3 Astonishing Traits of Personal Injury Websites That Transform Them Into Lead Generating Machines STOP: Got a Hot Pocket in your mouth and about to make a mad dash...
Continue ReadingWithout content there is no SEO. There is no PPC. There is no social media. There is no email. Without content, there is no marketing. So why is content...
Continue ReadingAt Juris Digital, lawyer SEO marketing is all we do. 100% of our client’s websites are built on WordPress, and a 95% of them are hosted with WPEngine. If...
Continue ReadingIn this post we’re going to look at two types of clusters – topics and keywords – and I am going to explain how you can leverage these concepts...
Continue ReadingPreviously on this blog we published the results of a study which found that Google returns localized search results for non-local informational keywords 81% of the time. Based on...
Continue ReadingIn this post I’ll walk you step-by-step through the process for creating and uploading animated images for the Google My Business Products feature. Last week our friend Darren Shaw...
Continue ReadingUpdate: It’s almost 2022 and law firm names are still the BIGGEST ranking factor in local search. So just keep that in mind when reading this below 🙂 Whether...
Continue ReadingWe know that Google almost always shows heavily localized search results for commercial-intent lawyer keywords (eg. “car accident lawyer” and “divorce attorney”). What’s less well understood is how Google...
Continue Reading1. Your website isn’t mobile friendly 🙁 Over 60% of searches today take place on mobile devices (Don’t believe me? Take a look at your own analytics data!). Surprisingly...
Continue ReadingThere has never been a better time to invest in marketing for your estate planning law firm. While it’s true that estate planning activity has dwindled over the past...
Continue ReadingThe Question: How does the presence of LSAs in Google search results impact where legal consumers are clicking when they search for a lawyer? In 2020 Google rolled out...
Continue ReadingWhile the short answer is: It depends, we typically lean towards no. There are hundreds of factors that determine a site’s ranking on Google or other search engines. Backlinks...
Continue ReadingGenerally speaking attorneys should focus on getting reviews where their clients are already looking for reviews. In 2021 we typically find those places to be: Google My Business Yelp...
Continue ReadingIs my law firm SEO agency doing their job? Is my website doing its job? Hint: You can check yourself… Did you know that you don’t have to be...
Continue ReadingApril 13, 2020 (Denver) – Juris Digital, a top-rated digital marketing agency geared toward law firms and attorneys announced today that it has successfully completed its acquisition of Black...
Continue ReadingIf your attorney SEO program or paid search marketing is not generating enough signed cases, the first step needs to be looking internally. One of the biggest problems I...
Continue ReadingCreating an effective marketing strategy for your law firm is becoming more important as time goes on. With more law firms competing than ever before it’s essential that you...
Continue ReadingComparing LSA and PPC Campaigns: Looking Beyond the Averages and Clicks Change is scary, especially when it comes to making sure you are booking good leads to keep your...
Continue ReadingAs the end of the year is almost at our doors, we are thrilled to share the list of the most important marketing trends you need to know for...
Continue ReadingOur client is a successful Houston Divorce and Family Law Attorney who sees well over 100 leads each month from her website. However, we’re always looking for ways to...
Continue ReadingSearch Engine Optimization for Injury & Car Accident Law Firms When it comes to what we do, we strongly believe that the more you focus on the little things...
Continue ReadingIn the age of social media, even businesses that do not typically have an online presence can use this online market to their advantage. Social media marketing for lawyers...
Continue ReadingAre you a Lincoln lawyer? An Audi advocate? A Porsche practitioner? A Benz barrister? …Or are you maybe more of a Kia counselor? If you’re wondering what kind of...
Continue ReadingOver the years we have conducted several studies on Avvo’s performance for law firms who use their paid services. The results seem to vary greatly, but for the vast...
Continue ReadingHaving a brand for your law firm is more important than you may think. All marketing gets a little easier when everyone knows about you. But a “brand” for...
Continue ReadingImagine having your ad appear at the very top of Google search results and, in order to place it there, you only have to pay per lead it generates. ...
Continue ReadingPersonal injury lawyers face unique marketing challenges. Most markets across the United States are extremely crowded for injury and accident law firms and, of course, high impact cases tend...
Continue ReadingWe at Juris Digital are outraged by the murders of George Floyd, Breonna Taylor, Ahmaud Arbery, David McAtee, and the larger pattern of police brutality and white supremacist violence...
Continue ReadingOne of the more annoying things our local SEO client’s have expressed frustration about is the message showing below your business hours in Google My Business listing saying “Hours...
Continue ReadingFacebook traffic is growing and more people are spending time on the website and app every day. The current pandemic situation has actually inflated these numbers. In fact, a...
Continue ReadingThe short answer is yes… But they are taking a VERY big gamble and risk getting penalized & removed from Google search results for a long time. Link building...
Continue ReadingWhether you love it or hate it, keyword research is the cornerstone of any successful local SEO campaign. After all, if your business does not rank for the right...
Continue ReadingWriting high-converting ads is tricky enough, and lawyers have extra considerations when it comes to Google Ads. In this post, we’re going to show you exactly how to write...
Continue ReadingLinks are just as important to SEO as they have ever been. If your Law Firm SEO provider tells you that links are not important, or that “link building...
Continue ReadingWant more DUI cases for your criminal defense law firm? You’ve clicked on the right article. I’m writing this post because I just Googled “marketing for dui attorneys“, and...
Continue ReadingAn attorney called our office the other day and asked about building a law firm website using Squarespace or Wix. Would he get anywhere with those services in terms...
Continue ReadingIts 2020 and fake law firms are running rampant on Google My Business. This has many of us Local SEO experts annoyed, but also ready to accept the reality....
Continue ReadingNorth Carolina divorce attorney Lee Rosen (@leerosen) has one of the best legal websites in the game, and so I was excited when he critiqued a fellow attorney’s website...
Continue ReadingYou might have more My Cousin Vinny in you than you realize… at least when it comes to your law firm office. Who can forget the classic image of...
Continue ReadingMobile marketing needs to be a top priority for law firms that want to sign more clients from online traffic sources. Mobile is becoming more important every day and...
Continue ReadingLawyers have to do many things they’d rather not. Researching the best case management software is on that list. You probably didn’t go to law school because of your...
Continue ReadingThere isn’t a lot of “do it yourself” in the world of lawyering. You do your own online research, but you have to pay Westlaw or LexisNexis for the...
Continue ReadingWelcome to The Law Offices of Last Name, Last Name, and Last Name. That’s what most clients see and hear when they encounter your law firm’s name for the...
Continue ReadingHow many emails sit in your inbox unread? How many emails do you instantly delete? If you’re like me, you probably dump dozens of emails in the trash bin...
Continue ReadingWays to Attract New Clients Before the Consultation. During the New Client Consultation, Every Lawyer Should… Every lawyer worth his or her weight already knows just how important the...
Continue ReadingIf you were looking for an attorney on Avvo, chances are you saw both reviews and a score of the attorney on their website. If you’re wondering if the...
Continue ReadingEssential Online Marketing Advice for Small and Startup Law Firms Small law firms face different marketing challenges than larger law firms. This is not a ground breaking concept: Small...
Continue ReadingAs any lawyer can attest, working in the legal industry certainly has its share of demands. Not only is the technical side of the job demanding, but so is...
Continue ReadingAt Juris Digital we talk a lot about the power of evergreen content. Time and again we’ve seen that when law firms can successfully identify the right evergreen topics...
Continue ReadingGoogle has been on a roll this year making change after change with how search results are displayed. In many cases, these new “features” will increase how much space...
Continue ReadingLooking for a list of sites where attorneys can be reviewed? We did the work. Here you go. Now let’s get to the good stuff; which of these sites...
Continue ReadingHow to avoid failure by asking the right questions, both of yourself and the of marketing agencies you’re considering So you’re considering hiring a law firm marketing agency? The...
Continue ReadingA question I commonly hear during during the sales process is: What if we have your firm do the SEO and marketing, but we use another firm to design...
Continue ReadingOnline press releases were, in the recent past, a popular tactic that law firm SEO’s used for building links fast. And let me tell you, it worked! However, since...
Continue ReadingWhat Are Legal Blogs? How Important Are Legal Blogs Today? As everything around us becomes more digitized, the way that consumers treat online material has changed, too. Prior to...
Continue ReadingPerhaps you’ve heard of the illustrious Super Lawyers, a ratings and legal promotion system that provides consumers and fellow professionals with data on outstanding lawyers. Only those who exhibit...
Continue ReadingLawyers.com ranks well for many of our client’s target keywords, so naturally we wanted to understand its efficacy as a barnacle SEO site. Below, we’ve broken down the results...
Continue ReadingUnderstanding the Best Practices for Multiple Location SEO Pre-2012, businesses realized that they could launch a website on a domain name containing the keywords they wanted to rank for,...
Continue ReadingA Comprehensive List of Best Briefcases for Improving Lawyers’ Caseload Efficiency, Professionalism, and Personal Style Being a lawyer is all about living in the details. Of course, there’s no...
Continue ReadingI’m convinced that family law attorneys have one of the toughest jobs out there. The emotional tax that comes with handling serious issues like divorce and child custody day-in-day-out...
Continue ReadingLawyers are busy people. Between meeting with clients, appearing in court, handling paperwork, and plenty of other day-to-day responsibilities, finding the time to sit down and write a fresh...
Continue ReadingAny great attorney understands the pleasure of working with clients to impact their lives in positive ways, affect change in the outcome of a case for the better, or...
Continue ReadingAn In Depth Look At The Best Attorney Credit Card Processing Services On The Market Today As a law firm (whether small or large) in today’s market, there’re a...
Continue Reading6 Things to Look for When Hiring a Paralegal (Especially if You’re Hanging Your Own Shingle) Law practices rise and fall on the strength of their paralegals. Whenever smaller...
Continue ReadingHow to Cure Your Support Staff Blues & Get the Firm’s Business Back on Track Paralegals are the lifeblood of any law firm. Attorneys depend on them for anything...
Continue ReadingHow well does your firm actually rank in Google’s Local Pack results? Is your law firm ranking as well in local search results as it can be? This is...
Continue ReadingHow to Keep Calm and Leverage Your Experience to Land a Better Career You aren’t the first to pass this way. Lawyers have been hired and fired over and...
Continue ReadingHow to Find the Right Client Portal (and Why You Want One in the First Place) It took a while, but email ultimately revolutionized the way attorneys practice law,...
Continue ReadingHOW WE GET LAW FIRMS TO THE TOP OF GOOGLE (AND AHEAD OF LOCAL COMPETITORS) There is a difference between having a law firm website and having a website...
Continue Reading“Life is made up of meetings and partings. That is the way of things.” It’s sage advice… never mind that it comes from Kermit the Frog. Loyal as you...
Continue ReadingBuilding your online presence is a critical part of advertising for your law firm. Online advertising has the potential to bring in a large number of clients, particularly since...
Continue ReadingCallRail is a very effective call tracking software with a lot of powerful tools that allows law firms to track calls and determine the caller source. At Juris Digital...
Continue ReadingRecently, Google quietly made a change in organic search results with the additional inclusion of more “people also search for” boxes. This new addition appears in search results when...
Continue Reading