Best Local SEO Citations for Law Firms in 2017 [Downloadable List]

This post was last revised with new, up-to-date information on April 4, 2017.

local-seo-citations-lawyers If you’re serious about ranking in Google’s 3 pack or local finder you can’t ignore the importance of citations.

While the importance of citations has decreased over the years, citations are still an important ranking factor and can also provide highly relevant links to your website. If you’re working for a law firm you probably realize that links and mentions from authoritative legal websites and prominent local business directories are very important.

When you’re building citations you want to focus primarily on QUALITY over QUANTITY. There are a million small legal directories out there but if they don’t provide a ranking benefit or the possibility of referral traffic you can generally stay away from them.

What Are Citations?

Citations are simply your business name, address, phone number and website listed on a business directory like Yelp.com. In the SEO industry we call this NAP or NAP+W (Name, Address, Phone Number + Website).

How Do Citations Help With Local SEO?

Having accurate and non-duplicative citations can help tell Google that a business is real and it actually exists. Having these from highly recognized sources act as a vote of confidence in their eyes. There is also a potential added benefit of link equity. Anywhere your NAP is listed, you should also have a link back to your website.

Are These The Best Citation Sources for Attorneys?

This list is a curated list we work off of to help guide our citation building efforts for our clients. Since locally relevant directories exist in every metropolitan area like Chamber of Commerce’s, this list should not be considered the end all be all.

You should combine this list with a list you curate in your specific geographic area. Find out what business directories get the attention in your local area and focus on those as well.

This list uses the domain authority metric as a guide of how you could prioritize your efforts.

My Rules for Using The Citation List:

  1. Vet these sources yourself. Things change and it’s important you’re always on your A Game.
  2. Don’t limit yourself to these sources. This list does not include the citation sources that might be powerful in your area.
  3. Change your mindset. Don’t just think about the citation value. Think about total search share and the benefits of being visible in more than one place. Notice how Google has been rewarding websites like Avvo, Yelp, and Findlaw recently.
  4. If you build a citation, build it right. Don’t create more work for someone in the future. Fill out your profiles completely and make them look good. Don’t ignore adding pictures.
  5. Don’t build duplicates. Seriously. Check the website FIRST every SINGLE TIME. Search by your business name, phone number, or even the search string in Google.  Site:Citationsource.com Mywebsite.com To use this successfully replace citationsource.com with the website of the citation. Also you can replace mywebsite.com with your phone number or business name. This will show if Google has an indexed listing for you on their website.

The Top Legal Citation Sources for 2017

Below is the raw list of the top citations we have vetted and added to our list for 2017. If you would like the full list with the submit URL’s simply fill out the form below and we will email it right to you.

#Website NameRoot DomainDomain AuthorityFree or Paid?
12 Find Locationwww.2FindLocation.com65Free
2Acxiomwww.acxiom.com75Free
3Alphalegalwww.alphalegal.com35Free
4Angies Listwww.Angieslist.com89Free
5APLawyerswww.aplawyers.com26Paid
6AttorneyPagesattorneypages.com48Paid
7Attorneys Lawyerwww.attorneyslawyer.org34Free
8Avvowww.avvo.com84Free
9B2B Yellow Pageswww.b2byellowpages.com50Free
10BailBondwww.bailbond.com38Free
11Bankruptcy Attorney Directorywww.bankruptcyattorneydir.com22Paid
12Best Lawyerswww.bestlawyers.com75Free
13Bing Placeswww.bingplaces.com69Paid
14Brain Injury Lawyer Directorywww.braininjurylawyerdir.com18Paid
15Brown Bookwww.brownbook.net62Free
16Car Accident Attorney Directorywww.caraccidentattorneydir.com20Paid
17Car Accident Lawyer Directorywww.caraccidentlawyerdir.com16Paid
18Chamber Of Commercewww.chamberofcommerce.com67Paid
19City Squareswww.citysquares.com56Free
20Citysearchwww.citysearch.com85Free
21CourthouseSquarewww.courthousesquare.com27Free
22Criminal Attorney Directorywww.criminalattorneydir.com17Paid
23Cylexwww.cylex-usa.com52Free
24Dilawctorywww.dilawctory.com33Free
25Divorce Attorney Directorywww.divorceattorneydir.com20Paid
26Divorce Magazinewww.divorcemag.com57Free
27DMVwww.local.dmv.org74Paid
28DNBwww.dnb.com86Free
29Dog Bite Lawyerwww.dogbitelawyerdir.com18Paid
30Domestic Violence Attorney Directorywww.domesticviolenceattorneydir.com20Paid
31DUI Attorney Directorywww.duiattorneydir.com17Paid
32ELocalwww.elocal.com58Free
33Express Updatewww.expressupdate.com48Free
34EzLocalwww.ezlocal.com53Free
35Facebookwww.facebook.com100Paid
36Factualwww.factual.com67Paid
37Family Attornet Directorywww.familyattorneydir.com21Paid
38FInd a Bankruptcy Lawyerwww.findabankruptcylawyer.com26Free
39Find a Criminal Defense Attorneywww.findacriminaldefenseattorney.com36Free
40Find a Family Law Attorneywww.findafamilyattorney.com26Free
41Find a Lawyer by Citywww.findlawyersbycity.com16Free
42Find a Lawyer Freewww.findalawyerfree.com25Free
43Findlawwww.findlaw.com92Free
44ForLocationswww.forlocations.com35Free
45FourSquarewww.foursquare.com94Free
46GayLawNetwww.gaylawnet.com38Free
47GetAttorneywww.getattorney.net17Free
48GetLawyersOnilnewww.getlawyersonline.com23Paid
49HG.orgwww.hg.org85Free
50HotFrogwww.hotfrog.com67Free
51I Lawyer Sourcewww.ilawyersource.com34Paid
52Index Lawyerwww.indexlawyer.com21Reciprocal
53Injury Attorney Directorywww.injuryattorneydir.com19Paid
54Insider Pageswww.insiderpages.com71Free
55Justiawww.justia.com82Free
56Kudzuwww.kudzu.com77Free
57Law Fileswww.lawfiles.net29Free
58Law Firm Directorywww.lawfirmdirectory.org41Paid
59Law Firm Officeswww.lawfirmoffices.com23Paid
60Law Firmswww.lawfirms.com43Free
61Law Guruwww.lawguru.com72Free
62Law Infowww.lawinfo.com70Paid
63Law QAwww.lawqa.com40Free
64Law Referral Connectwww.lawreferralconnect.com41Free
65Law Researchwww.lawresearch.com50Paid
66LawLinkwww.lawlink.com44Free
67Lawyer Legionwww.lawyerlegion.com29Free
68Lawyer Profileswww.lawyerprofiles.com29Paid
69Lawyer Solicitorwww.lawyersolicitor.co.uk24Reciprocal
70Lawyer.comwww.lawyer.com54Free
71LawyerCentralwww.lawyercentral.com41Free
72Lawyers Attorney Directorywww.lawyersattorneysdirectory.com25Free
73Lawyers DBwww.lawyersdb.com32Free
74Lawyers Law, Cornellwww.lawyers.law.cornell.ed94Free
75Lawyers US Legalwww.lawyers.uslegal.com58Free
76Lawyers-and-Solicitorswww.lawyers-and-solicitors.com35Paid
77Lawyers.comwww.lawyers.com86Paid
78LawyerUCLAwww.lawyerucla.com30Paid
79Lead Counselwww.leadcounsel.org52Free
80Legal Docswww.legaldocs.com53Free
81Legal Free Financingwww.legalfeefinancing.org13Paid
82Legal Help Matewww.legalhelpmate.com42Paid
83Legal Menuwww.legalmenu.com27Free
84Legal Web Finderwww.legalwebfinder.com28Free
85List Lawyerswww.list-lawyers.com16Free
86Localwww.local.com69Free
87Magic Yellowwww.magicyellow.com53Free
88Mantawww.manta.com87Free
89Map Questwww.mapquest.com94Free
90Martindalewww.martindale.com31Paid
91Merchant Circlewww.merchantcircle.com85Paid
92Mojo Pageswww.mojopages.com64Free
93MoreLawwww.morelaw.com49Free
94My Huckleberrywww.myhuckleberry.com46Paid
95My Web Yellowwww.mywebyellow.com26Free
96MyLeagalPracticewww.mylegalpractice.com29Reciprocal
97Neustarwww.neustarlocaleze.bi56Paid
98Nolowww.nolo.com87Free
99Path Leagalwww.pathlegal.com36Free
100Riabizwww.riabiz.com44Free
101Sales Spiderwww.salespider.com52Free
102Show Me Localwww.showmelocal.com59Free
103State Lawyerswww.statelawyers.com44Paid
104Superlawyerswww.attorneys.superlawyers.com85Free
105SuperPageswww.superpages.com83Free
106Target Lawwww.targetlaw.com36Free
107Three Best Ratedwww.threebestrated.com33Free
108Thumbtackwww.thumbtack.com84Paid
109Town-Courtwww.town-court.com37Paid
110Truck Accident Lawyer Directorywww.truckaccidentlawyerdir.com18Paid
111Tupalowww.tupalo.com58Free
112Tuugowww.tuugo.us36Free
113US Lawyers DBwww.uslawyersdb.com45Paid
114USA Attorney Networkwww.usattorneynetwork.com25Paid
115USA Attorneyswww.usaattorneys.org21Free
116WalletHubwww.wallethub.com71Free
117Yasabewww.Yasabe.com55Paid
118Yellow Pageswww.yellowpages.com89Free
119YellowBookwww.YellowBook.com85Free
120Yellowbotwww.yellowbot.com70Free
121Yelpwww.yelp.com94Free
122YouTubewww.Youtube.com100Paid
123Zip Localwww.ziplocal.com52Paid

Download The Whole Top Citation List With The Submit URL Link

To make your life easier we created a spreadsheet with the direct submit a listing URL for each citation source. You can get that emailed to you by filling out the form below:

  • This field is for validation purposes and should be left unchanged.

After You Have Downloaded The Citation List

The citation list comes in a Google Doc. Once you get the link to the file you will want to go to FILE > MAKE A COPY (so that you have your own copy).

Once you have your copy made you will see how easy I made it for you. I included a list with the domain name, the submit URL (Where available), the domain authority, whether they’re free or paid and notes on the costs per each listing where applicable.

I hate to beat a dead horse, but… Be super sure there are no duplicates before you create a new listing. 

Once you’re sure you’re not creating a duplicate all you have to do is click the Submit URL link and fill out the listing as required 🙂

If you’re looking to create the top citations easier check out MozLocal to get the data aggregators and some of the top sources.

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Casey Meraz

Casey is the founder and president of Ethical SEO Consulting and Juris Digital based in Denver, CO. Casey's specialties are in organic and local SEO. He is a regular contributor to the Moz Blog and the author of How To Perform The Ultimate Local SEO Audit. If you have an SEO question or need advice please feel free to reach out by email: cmeraz@jurisdigital.com. Follow Casey on Twitter @CaseyMeraz.