We spend a lot of time thinking about how to build links and citations that will really move the needle for our clients, both in terms of keyword rankings and on-and-offline reputation.
This past Labor Day we helped Sutliff & Stout, a personal injury & accident law firm in Austin, Texas, create and execute a campaign to attract local media attention.
Watch the video on Fox7Austin.com
The Campaign
We wanted to come up with a campaign that would not only gain the attention of local media outlets, but also display the firm’s is commitment to making the Austin community safer. What we came up with was the No DWI Free Cab Ride Program.
The Results
- TV news story on Fox 7 Austin
- Corresponding website article , with a link to the client’s site and citation, on Fox7Austin.com
- Mention in a KXAN.com (Austin NBC affiliate) website article with a link to the client’s site.
- Mention (with a citation) in this article on AustinChronicle.com
Ready for Better Marketing? Let’s Talk
What if I told you that an SEO company could get your firm a 2 minute piece on the local news, while improving your search engine rankings and your online reputation? If that kind of marketing interests you, let’s talk.
