Personal Injury Lead Generation Companies: The Good Bad & Ugly
This article was updated in October 2020 to include the new Local Service Ads by Google. Over the past 11+ […]
SEO
Important On Page SEO Elements
Did you know that potential clients are already searching for you? According to research, 96% of people in need of […]
21 Practical Law Firm Link Building Tactics
Links are just as important to SEO as they have ever been. If your Law Firm SEO provider tells you […]
Mobile Marketing For Lawyers
Mobile marketing needs to be a top priority for law firms that want to sign more clients from online traffic […]
SEO & PPC: An Integrated Approach to Law Firm Marketing
In last week’s Why We Still Believe in SEO post, we talked about SEO and PPC being teammates, working together […]
Why We Still Believe in SEO
Do me a favor. Hop onto Google and search your most important keyword. It’ll be something like “[business location] + […]
8 Website Design Mistakes That Your Law Firm Should Avoid
With over 1.3 million lawyers in the United States, it is more critical than ever for your law firm to make a […]
Online Advertising For Law Firms: How to Generate New Clients
Building your online presence is a critical part of advertising for your law firm. Online advertising has the potential to […]
SEO vs. PPC for Law Firms
Creating an effective marketing strategy for your law firm is becoming more important as time goes on. With more law […]
Google’s New Feature: People Also Search For & How To Use It To Your Advantage
Recently, Google quietly made a change in organic search results with the additional inclusion of more “people also search for” […]
Is a Listing on LawInfo.com Worth the Cost?
There are hundreds of factors that determine a site’s ranking on Google or other search engines. Backlinks are still crucial, […]
Are Law Firms Still Using Personal Blog Networks (PBN) to Build Links?
Link building for law firms has always proven to be a difficult task. The importance of links as a Google […]
How Many Law Firm Websites are Using SSL? Should You?
Working with a lot of lawyers across the country I’m always interested to see what tactics are working for law […]
Hiring a Lawyer: What Potential Clients REALLY Care About
Recently I was having a discussion with a personal injury attorney where he asked me what I thought was the […]
Accelerated Mobile Pages (AMP) Project: The Basics for Marketers
This post was originally published on Avvo’s Lawyernomics blog. One of several awesome things about the Accelerated Mobile Pages Project […]
Mistakes You’re Making While Checking Your Rankings
Several times a week I have conversations with clients regarding their keyword rankings. If it’s a new client I usually […]
Questions To Ask Before Switching SEO Companies
Recently I have been helping new customers switch from other providers or website hosting companies. Sometimes the way clients are […]
Is Lawyers.com Advertising Worth the Money?
Lawyers.com ranks well for many of our client’s target keywords, so naturally we wanted to understand its efficacy as a […]
Keyword Research For Attorneys: From Start to Finish
Over the past 10 years I have worked with a variety of attorneys and law firms, helping them with their […]