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Home » Original Research

Original Research

Aug 19, 2021 | By Casey Meraz | Read Time: 5 minutes | Original Research

How Do People Find and Choose a Lawyer? Answers from a Focus Group

We do marketing for law firms. As such, there is nothing more important for us to understand than how people find and hire a lawyer. We have a ton...

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Apr 29, 2021 | By Matt Green | Read Time: 5 minutes | Local Services Ads

[ STUDY ] How Google Local Service Ads for Lawyers Impact Consumer Click Distribution

The Question: How does the presence of LSAs in Google search results impact where legal consumers are clicking when they search for a lawyer? In 2020 Google rolled out...

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