Hiring a Lawyer: What Potential Clients REALLY Care About
Recently I was having a discussion with a personal injury attorney where he asked me what I thought was the […]
Advice
Does Direct Mail Marketing Still Work For Law Firms?
Does Direct Mail Marketing Still Work For Law Firms? Recently I was at a marketing and management conference for personal […]
Warning: Be Careful About Sharing Your GMB Page
Today a client emailed us with an interesting email which was probably a marketing technique employed by Lawyer.com, a lawyer […]
Subtle Website Changes for BIG Conversion Improvements
It doesn’t matter how much traffic your law firm’s website generates if it doesn’t inspire people to contact you. Adopting […]
Offline Marketing Ideas To Get More Clients
Everyday I’m talking about, speaking about, or writing about digital marketing ideas for attorneys. The internet is so broad and […]
Is Lawyers.com Advertising Worth the Money?
Lawyers.com ranks well for many of our client’s target keywords, so naturally we wanted to understand its efficacy as a […]
A Sneaky Tip for Generating New Content Topics
I was drafting a blog post the other day, and as I typically do, I was linking out to a […]
Thought Leadership: Even if You Never Get There, It’s Worth It
Preston Clark (@lawinsider) recently gave 7 reasons why you won’t become a thought leader. You’re already too well established in […]
Lawyers, If Your SEO Does These 2 Things, Fire Them
1. Blog About Someone’s Death and Call it “Content Marketing” Rob Woods (@robdwoods) recently tweeted the following, spot-on observation: If […]