In the bustling landscape of law firm marketing, hiring an expert marketing consultant can provide the competitive edge your firm needs to thrive. However, not all marketing consultants are...
Continue ReadingLead Generation for Lawyers and Law Firms: Generating Consistent Cases is a comprehensive guide tailored specifically for legal professionals, offering valuable insights and actionable techniques to ensure a steady...
Continue ReadingBy now you’re probably tired of hearing all of the buzzwords like AI, Generative AI, ChatGPT, Google Bard and so many others. Or maybe you’re finding it hard to...
Continue ReadingWelcome to the world of “blogging for lawyers.” As a marketing expert for Juris Digital, I understand how the power of a well-crafted blog can help attorneys and law...
Continue ReadingTo get more new personal injury clients you need to position yourself where people are already searching for your services. Whether you own, operate, or work for a personal...
Continue ReadingGetting more clients for your law firm in 2023 is all about making sure that your advertising your criminal defense firm and you show up when your clients need...
Continue ReadingIn the competitive world of legal services, law firms must stay ahead of the game to dominate Google and attract more clients. As we get well underway in 2023...
Continue ReadingTLDR: Outsourcing your law firm’s SEO overseas is not recommended due to language and cultural barriers, the risk of low-quality work and black hat techniques, and a lack of...
Continue Reading30 Actionable Digital Marketing Strategies for Lawyers & Law Firms Online marketing can be an intimidating task for law firms, especially those that are new to the game. This...
Continue ReadingUnless you’ve been hiding under a social media rock, you have probably heard about the most recent phenomenon, ChatGPT. So far over the past few weeks, its been called...
Continue ReadingSearch Engine Optimization for Injury & Car Accident Law Firms When it comes to what we do, we strongly believe that the more you focus on the little things...
Continue ReadingAt Juris Digital we believe in getting defense law firms more of the BEST leads. There is a difference between having a law firm website and having a website...
Continue ReadingFor law firms, signing new cases is essential to the success of the growth of your law firm. Without new cases coming in your company may experience cash flow...
Continue ReadingHere is a list of the best legal directories for law firms in 2023 according to Juris Digital. However, keep reading as there is more to the story and...
Continue ReadingHow to Earn New Clients by Publishing Strategic Online Content By now every business owner has heard “You should be blogging” at least a few times. Lawyers are no...
Continue ReadingImplementing a marketing strategy is a phenomenal way for a law firm to attract new clients. This concept is especially true given that 48.6% of people use online research...
Continue ReadingIf you were looking for an attorney on Avvo, chances are you saw both reviews and a score of the attorney on their website. If you’re wondering if the...
Continue ReadingEssential Online Marketing Advice for Small and Startup Law Firms Small law firms face different marketing challenges than larger law firms. This is not a ground breaking concept: Small...
Continue ReadingIt probably goes without saying that if you’re not tracking call sources you’re missing out on very valuable data including which sources are converting leads into your BEST customers....
Continue ReadingOne of the questions we get asked often is “How can I get more criminal defense cases and clients through online marketing”? Here are a few of the ways...
Continue ReadingWhile the prevalence of fake law firms or lead generation sites in local results has diminished over the years, they still appear regularly. This has many Local SEO experts...
Continue ReadingLawyers have to do many things they’d rather not. Researching the best case management software is on that list. You probably didn’t go to law school because of your...
Continue ReadingOne thing typically in common with the most successful law firms is that you know exactly who they are. Unfortunately however, having a strong law firm brand commonly goes...
Continue ReadingIn 2023 the short answer is that if your budget allows for it, you should engage in both paid search options such as Google Ads, LSA’s, & retargeting. But...
Continue ReadingBy this day and age, most attorneys know that having an active social media presence is a must in order to stay competitive and connect with past, present, and...
Continue ReadingHow well does your firm actually rank in Google’s Local Pack results? And does it matter? Is your law firm ranking as well in local search results as it...
Continue ReadingSimply being a lawyer with a website is not enough to sign new cases these days (in most cases). Many people make the mistake thinking that if they invest...
Continue ReadingDid you know that Google penalizes websites that operate outside of their terms of service? A couple of years ago Google was actively penalizing a lot of law firm...
Continue ReadingIf your attorney SEO program or paid search marketing is not generating enough signed cases, the first step needs to be looking internally. One of the biggest problems I...
Continue ReadingIt’s no secret that Google has been continuing to reward bigger law firms and bigger brands with more search visibility. The competition in all search mediums for attorney’s is very...
Continue ReadingThis post was last revised with new, up-to-date information on October 1, 2022. If you’re serious about ranking in Google’s 3 pack, Google Maps or local finder you can’t...
Continue ReadingOver the past 15+ years I have worked with a variety of attorneys and law firms, helping them with their SEO practices. During this time, I’ve seen Google Keyword...
Continue ReadingDoes your law firm take advantage of Google Posts? The Google My Business dashboard that allows business owners to post updates about their business and have them appear directly...
Continue ReadingWe do marketing for law firms. As such, there is nothing more important for us to understand than how people find and hire a lawyer. We have a ton...
Continue ReadingIn today’s digital world, nearly all advertising for all companies and organizations, including lawyers, is done online. It’s becoming rarer for the majority of lawyers to turn to TV,...
Continue Reading3 Astonishing Traits of Personal Injury Websites That Transform Them Into Lead Generating Machines STOP: Got a Hot Pocket in your mouth and about to make a mad dash...
Continue Reading1. Your website isn’t mobile friendly 🙁 Over 60% of searches today take place on mobile devices (Don’t believe me? Take a look at your own analytics data!). Surprisingly...
Continue ReadingIs my law firm SEO agency doing their job? Is my website doing its job? Hint: You can check yourself… Did you know that you don’t have to be...
Continue ReadingOver the years we have conducted several studies on Avvo’s performance for law firms who use their paid services. The results seem to vary greatly, but for the vast...
Continue ReadingOne of the more annoying things our local SEO client’s have expressed frustration about is the message showing below your business hours in Google My Business listing saying “Hours...
Continue ReadingFacebook traffic is growing and more people are spending time on the website and app every day. The current pandemic situation has actually inflated these numbers. In fact, a...
Continue ReadingThe short answer is yes… But they are taking a VERY big gamble and risk getting penalized & removed from Google search results for a long time. Link building...
Continue ReadingAn attorney called our office the other day and asked about building a law firm website using Squarespace or Wix. Would he get anywhere with those services in terms...
Continue ReadingYou might have more My Cousin Vinny in you than you realize… at least when it comes to your law firm office. Who can forget the classic image of...
Continue ReadingMobile marketing needs to be a top priority for law firms that want to sign more clients from online traffic sources. Mobile is becoming more important every day and...
Continue ReadingGoogle has been on a roll this year making change after change with how search results are displayed. In many cases, these new “features” will increase how much space...
Continue ReadingBuilding your online presence is a critical part of advertising for your law firm. Online advertising has the potential to bring in a large number of clients, particularly since...
Continue ReadingRecently, Google quietly made a change in organic search results with the additional inclusion of more “people also search for” boxes. This new addition appears in search results when...
Continue Reading2017 has been the year of changes for Local SEO’s. There has been more product modifications and major additions (upgrades?) than I can remember happening in a single year....
Continue ReadingThe PPC Problem and Juris Digital’s Approach Pay-Per-Click all comes down to how much you pay per click — and whether it’s getting you what you want. At Juris...
Continue ReadingThere is no denying that Avvo is a huge website with massive visibility in Google and on TV. In fact, according to a recent SEM rush report I conducted,...
Continue ReadingVideo Transcription Hi I’m Casey Meraz with Juris Digital and today we’re going to be talking about how to get more reviews for your law firm. Getting Reviews on...
Continue ReadingIf you spend too much time on Google like I do you may have noticed a small addition to the Google My Business reviews. Earlier this month they quietly...
Continue ReadingLocal search results have seen a lot of changes recently with the most significant being the addition of the local finder and then having paid ads in the local...
Continue ReadingOver the past 10 years in digital marketing I have met very few lawyers who know what remarketing is and even less that engage in it. This is a...
Continue ReadingRecently I was having a discussion with a personal injury attorney where he asked me what I thought was the most important thing a client looks for when hiring...
Continue ReadingIn 2016, Darren Shaw from Whitespark presented his results from an interesting citation study. In his study Darren wanted to find out what actually happens when you submit your...
Continue ReadingDoes Direct Mail Marketing Still Work For Law Firms? Recently I was at a marketing and management conference for personal injury firms. During this conference many law firms will...
Continue ReadingIf you haven’t been using Google alerts you’re behind the curve and it’s time to catch up! Don’t worry though if you haven’t been using this handy free tool...
Continue ReadingPromoting your website online isn’t just about organic traffic. In fact there are hundreds of other ways to generate leads depending on your practice area and location. In this...
Continue ReadingYelp. Whether you love them or hate them you’ve at least heard of them, and you’ve likely used their website or app to find a good sushi joint in...
Continue ReadingGrowing your law firm is one of the hardest jobs you have whether your law firm is big or small. Without proper processes and procedures geared towards actively seeking out...
Continue ReadingIs your online marketing strategy actually in line with your law firm’s goals? If one of your online marketing goals is to get more clients and sign more cases...
Continue ReadingGoogle shocked the world last week when they mixed up how local results are displayed in search results. Local queries that used to return result pages containing up to...
Continue ReadingWhen potential clients are searching for an attorney they typically get a mix of local law firm results as well as attorney directories such as Lawyers.com or Martindale.com. Although...
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